With the launch of 5G-based messaging service, can China's telecoms carriers challenge WeChat?

Apr 10, 2020 Xiaomi vivo HUAWEI OPPO WeChat

SMS may already be a relatively unfamiliar word. For ordinary users, it is more like a tool for viewing various "verification codes". But now, it is time for the SMS app to say goodbye to the situation.

On April 8, China's three biggest telecoms carriers including China Unicom, China Mobile, and China Telecom held an online press conference to announce the "5G White Paper." The white paper shows that 5G-based messaging service is a new upgrade of the terminal's native basic message service, which will break the length limit of each message in traditional SMS. At the same time, the content of the 5G-based messages will also break through the text limitation, and achieve the effective integration of text, pictures, audio, video, location and other information. Enterprises can also interact with users through 5G-based messaging service.

According to official GSMA data, it is estimated that by 2021, the global market for 5G-based messaging service industry will reach $ 74 billion. Meanwhile, the 5G-based messaging service that has been upgraded on both the consumer side and the commercial side may be an opportunity for operators to overtake WeChat after Fetion.

5G-based messaging service's omnipotent mini program